Jul 9, 2008

Architectural Textures Bring Fashion Piracy to a Halt

The modern fashion world, despite all of its colourfulness and glamour, is plagued by a bunch of copycats. These copycats keep a constant and greedy look on the activities around the fashion world. They tend to copy almost all the aspect of the fashion innovations ranging from the designs of the clothes to their textures. This copycat trend results into a gross loss and has been giving many jolts to the fashion industry for a long time. Also the copycats are fast enough to fill up the shelves of the showrooms much before the original designs could reach over there. To deal with this problem, the apparel world has come up with a unique formula in form of "architectural textures" inspired by an "architectural approach" to fashion.

The arrival of "architectural approach" in fashion has given a number of new options of fabric textures.The latest architectural fashion design has borrowed a number of elements to make this field more vibrant. The lightweight glasses, membrane structures, pliable metals and flexible plastics are being used comprehensively to make fashion garments sustainable and piracy free.

The modern architectural fashion innovation has got a wide range of architectural textures. The nylon texture is capable enough to change the color when it is put on the body. The palstic texture gives a knitted look and feel. These fabrics are specifically designed to suit any temperature. Even, they can adjust to a wearer's mood and temperature of the body. The architectural textures are not prone to piracy as they don't expose their real structures during the shows.

Fashion designers like Alexander McQueen and Issey Miyake and architects like Zaha Hadid are combining together to bring this new trend on a fast track. The other pioneers of this new trend are fashion designers like Shinmi Park, Hussein Chalayan, Junya Watanabe, Commes des Gargonetc. They have genrated a succesful resonance with the architects like Frank Gehry and Rem Koolhas in this field. Their new approach has built some inspirational inroads leading to a safe fashion industry. Moreover, the future fashion will see some more applications of engineering details and experience some unexplored trends. Hopefully, the latest innovations in the field of fashion may give much comfort to the originators.

Jul 8, 2008

Ladies Want Their Men to Wear Jewelry

Recent surveys show that not only ladies are spending a lot on jewelries but men too are not lagging behind by much distance in this trend. Men too have started embracing a range of jewelries at a great speed. And it seems, they may throw a nice competition to their women in coming years. And surprisingly, this was accepted by their ladies. Amazingly, they too like it.










The IDEX online survey, few months back, says that about 40 percent of women want their men to wear more than just wedding rings. An overwhelming 62 percent of ladies believe that men's jewelry are attractive and sexy. They revealed the reason behind their preferences. According to them, jewelry give their men “a sign of confidence and success” . They believe jewelry “looks nice against their skin”.

About one fourth ( read 24 percent) of women want their men to wear rings while 15 percent want them to put on neck chains. This is told by an other online survey, conducted by Harris Interactive. The report further says that bracelet for men is liked by 13 percent while 10 percent ladies see pendants more attracting on men. So not surprisingly, the sale of men's jewelry had doubled up touching $6 billion. Unity Marketing's Jewelry and Watch Report revealed this data, only few months back.




This is a sign of how the men's jewelry market will shape up in coming years. The future seems great and promising. That's why the jewelry professionals have started planning new strategies to attract more and more men buying jewelries. This boom in men's jewelry led Unity Marketing President Pam Danziger to say that “jewelry marketers and retailers can't afford to ignore it any longer.” So the time has come for the jewelry traders to sell and design 'male jewelries'.