Jun 22, 2009

Comfortable Stylish Innerwear From A Celebrity Brand

"A range of simple, comfortable lingerie in soft, sheer fabrics which make it and the person wearing it, infinitely desirable"

This is what The Sunday Telegraph Magazine described Sexy panties and naughty knickers as. The underwear label has also been featured in a range of magazines including Maxim, FHM, Grazia, Cosmo and ELLE. Established in 2004 by Pom Lampson who believed there had to be no compromise between the design, quality and look with fit, comfort and price. Hence, in a short span of 4-5 years, the brand has grown with a huge celebrity following.

British model, Liberty Ross calls Sexy Panties and Naughty Knickers her “favourite underwear to wear in the morning - sexy and comfortable”, while milliner Cozmo Jenks likes to call it her “secret weapon”. Kelly Ripa (of the popular US morning time show ‘Live with Regis and Kelly’ fame) is known to have bought one SEXY PANTIES AND NAUGHTY KNICKERS underwired bra in every colour after falling in love with the one she wore on a shoot. She also went on to feature one of the label’s products, the Bardot silk shirt, in her ‘Kelly’s Fashion Finder’ segment of the show.

Other TV shows that have perused Sexy Panties and Naughty Knickers products include Gossip Girl in which one of the characters wore a black Flirt nighty, and Desperate Housewives in which the character Edie Britt (played by Nicolette Sheridan) posed in a Flirt underwired bra, knickers and nighty in Season 4.

Sexy Panties And Naughty Knickers is also building up a steady following of male fans too having gotten the thumbs-up from Orlando Bloom, radio and TV personality Johnny Vaughn, T4 presenter Rick Edwards, and fashion guru Gok Wan who featured the label on his Channel 4 show, Fashion Fix. After receiving a pair of SEXY PANTIES AND NAUGHTY KNICKERS silk black boxers, Adam Gregory, who plays Ty Collins in the TV show ‘90210′, thought they were “awesome and a great fit!”

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