Showing posts with label Fashion News. Show all posts
Showing posts with label Fashion News. Show all posts

Feb 23, 2009

Cancerous Protein May Be An Answer To Your Facial Wrinkles And Botox

When Eva Turley, an oncology professor, and Mina Bissel, a cell biologist at Berkeley Lab, joined hands together, there was really something big in their mind.

Their research has brought in one of the most amazing natural fashion products till now, as far as the face care products are concerned.

Researching at the Berkeley Lab, they came out with a startling revelation that a protein so far notorious for spreading a variety of cancers may put the aging of a woman's facial skin on hold.

Mina Bissel announced this innovation saying, “This technique could be developed as a means of providing a non-surgical approach for normalizing skin appearance after reconstructive surgery, for wrinkle reduction, and for face lifts and figure enhancement.”

Thus, this deadly protein widely known as RHAMM, if concentrated in a controlled manner by an expert, can remove or reduce the facial wrinkles putting all the signs of your aging to an end. Thus there would be no more those painful session of injections and facial surgery.

It should be noted that it is the same protein which causes a variety of cancers damaging colon, stomach, breast etc if its concentration crosses a safe limit. So far the manfully controlled concentration of this protein on some mice by Bissel and Turley has given satisfactory result. This body care product is yet to be tested on a human being.

According to the researchers, the proper regulation of fat cells or adipocytes as they are called, which decreasing quantum brings unwanted lines and wrinkles on a woman's face, by controlling the concentration of RHAMM can sustain the beauty of a woman for a longer period.

If this latest innovation turns out to be a real one and helpful enough, a woman would be free from the fear of not only getting older, she would not have to face to the dire consequences of Botox either. It should be noted that Botox and other age related surgeries contort or diminish facial expressions paralyzing the facial muscles more often.

Nov 20, 2008

Touched By Men's Art Shirts

Meet Patricio Forrester, related to Touched By, and he will tell you why did he think to design “art to wear” shirts for men. And he will come with a satisfying answer. He says, “Touched By allows people to express themselves in their working environment and outside of it through a line of men and women's shirts in which art meets fashion."

Actually what he actually meant to say that like the ties, his specially designed shirts were there to elaborate and project the particular self-expression of a man more comprehensively. It is no wonder that the use of ties, once supposed to be an emphatic tool of self-expression, has been on wane in the working environment.








Thus a man was left with very less options in the field of mens clothing which could help him standout in a social setting. Of course the ties used to do this job earlier on their own and much successfully. So with a solution in his mind, Patricio Forrester arrived with his new collection being called as art to wear shirts for men and for women too.

Many believe that this latest fashion collection of fashionable mens shirts will change the entire course of fashion we had been habituated of perceiving. For long, we have experienced a design gap brought by the “dress down” market trend. It is set to bring an end to this trend.

The fashion designer is confident of revolutionizing the fashion shirts in a completely different tone. While launching his collection under the banner of Touched By, on November 19th at the Fashion Expo at the Business Design Center, Islington, he says, "The choice of artistic intervention on clothes, or 'art to wear', will become a vehicle to express in a witty and humorous way."

The beautiful artworks done on crisp white cotton shirts make these shirts a sort of stuffs not seeming to have been made on this planet. He says, "I wanted to create art that could circulate freely outside of the art world. I discovered that I could use my freedom to dress how I liked in order to make ephemeral public interventions."

Interestingly, he got the inspiration in a very weird manner. He changed the whole outlook of shirts, he has inherited from his father, doing artworks on them. Much to the amazement, he wore them too in public.

A visit to the Touched-By.com will help you to see these latest art shirts designed by Patricio Forrester.

Nov 18, 2008

The Importance Of Council of Fashion Designers of America (CFDA)

The Council of Fashion Designers of America (CFDA) is one the most important trade associations in America and the world. Its main motive is to promote American art and culture using fashion as a tool. Thus the purpose behind its foundation has turned out to be successful venture as it has achieved its goal handsomely.




Since 1962, when it was founded, it has remained one of leading fashion associations committed to the cause of bringing excellency in fashion arts. It has been successful enough to enhance the aesthetic and artistic quotient in the field of fashion design and accessories.

By nature, it is a non-profit trade association. Basically, its main task is to provide right direction to all the aspiring, talented and enthusiastic fashion designers who have the potential to emerge on the horizon of fashion.

For the better implementation of its strategies and to gain the maximum benefits of its mission, the CFDA starts functioning from the very basic level. It provides help and support, by all means, to not only the students of universities but it uses its resources in the high schools too.

The membership of Council of Fashion Designers of America (CFDA) counts more than 300. All of them are leading and famous fashion and accessory designers of America. Most of them were noticed in their aspiring age, thus picked up by the association for their better grooming.

The fashion association has developed a very strong tie-up with Vogue. Apart from working together on fashion front, they raise funds to fight HIV and AIDS. Also fashion the association works for the cause of breast cancer under the banner of Fashion Targets Breast Cancer. The CFDA's members take active parts in such human-friendly works.

Moreover, the fashion association gives an annual award to recognize the impressive works done by a fashion designer in the field of fashion. The annual CFDA Fashion Awards are given under various categories such as menswear, womenswear and accessories. Also, the association promotes fashion journalism. Thus it gives awards in the fields of journalism also.

Sep 23, 2008

Ethical Fashion Show: 2008









Here comes a completely different type of fashion show bred by a completely bizarre form of fashion trend. The trend of
ethical fashion show which started back in 2004 is set to see its next tantalizing edition in the coming month of October.

Apart from making the fashion world greener, its basic aim is to instill in the heart of fashioners a sense of awareness and sympathy towards those who are related to fashion indirectly.

The show solely aims to inspire us to take care of certain social reasons before donning any fashionable stuff. It mainly motivates us to use those clothes which are made paying sufficient wages to the workers. We know that the farmers in cotton fields and weavers work in inhuman conditions in almost all the third world countries.

Further, the extensive and uncontrolled use of pesticides in those fields make a fashion apparel on our body no less than a sack full of poison and toxic elements. Thus, this fashion show also tries to tell that wearing of fashion apparel could be a possibility even if we don't use pesticides while growing cotton.

Since it has been launched in 2004 by Isabelle Quehe, this ethical fashion show has turned out to be a great hit. Fashion designers from all round the globe has taken it with great enthusiasm and vigor.

In this fashion show names like Veja, Nu streetwear(France), Eco Logica(Australia), Pachauti(UK), Pau Brasil(Brazil) etc. are going to take active participation.

Though it will go on for four days, its schedule has been devised very judiciously. The first two days( Oct. 9th and 10th) are reserved for trade shows while next two days are assigned for general public. All these four days are set to be full of showrooms, runways and conferences.

This edition will see a concentration of almost 100 fashion designers from all the four corners of the world. The best ethical designer will be given an award buy a jury of fashion and trade fair professionals.




Sep 16, 2008

Stripes Myths Stripped Off

Last week, long-established fashion perceptions, regarding stripe rules, went topsy-turvy when the researchers came out with something contradictory.

More clearly, for long it was believed, by me and you too, that it is the horizontal stripes on the dresses that make a wearer look fat and verticals do the very opposite.

But meet some British scientists and they will come with myth busting, rather shocking, revelation that it was a fake assumption to believe so.

They, after a detailed study, have found out that the horizontal stripes, in fact, make you look thinner. Needless to say, this research report has come up loaded with a sharp contrast.

Also, they added, much contrary to the former and popular belief, that the vertical stripes make you look fuller.

They, scientists from the University of York, included 210 pairs in this milestone study. The pairs were given some drawings of women wearing womens clothing with vertical and horizontal stripes on them.

The women in drawings were completely alike in size. Then they were asked to confirm which drawings looked bigger.

As a matter of shock, they declared those women clad in horizontal stripes looked thinner. Their study also revealed that the ladies in horizontal stripes eventually looked thinner by 6%.

The researchers are also enthusiastic about this myth-buster. "So you can actually slim down by 6% by wearing horizontal stripes," Dr Peter Thompson from the university. "Women have been a slave to fashionistas who don't know what they're talking about."

Definitely, now women have got more reliable sources to get updated on fashion, rather than simply following the rules of fashion experts blindly.

Aug 22, 2008

Justin Timberlake Brings William Rast Online

Grammy award winner Justin Timberlake (who was once tied to Britney Spears who allegedly entered prescription drug rehab), famous for his professional turns, took a new turn when he announced his new campaigning strategy for the fall collection of his famous clothing line: William Rast

He has decided to adopt the the method of online promotion. Moreover, he, himself, is set to play the lead role in the William Rast's promotional series of online film spots. Probably, along with his fans, everyone knows who William Rast is?
William is the first name of his grandfather while Rast is his best friend Trace Ayala's grandfather's last name.

Justin Timberlake's reel life too may, probably, project his real life guts as the character William Rast is told to be "an accomplished rebel with an edgy sense of style." I'm sure William Rast wouldn't have to take out payday loans to keep his edgy style fresh.

The leading lady, in the promotion campaigns, of this fictitious character William Rast would be model Errin Wasson. She will play the role of Rast' girslfriend, Birdie.

A rebel needs to be tackled with confidence. Hence, Birdie is described as "a strong woman with an unabashed sense of confidence." Great chemistry, isn't it?
With this new renovated planning, once famous singer and actor, Justin Timberlake plans to reach larger number of people, apart from his followers.

Since, his debut in the fashion field 2-3 years ago, with an exclusive line for women in 2007, he has got many takers and appreciators of his fashion styles. His new one too is expected to do the same.

This idea of online movie of William Rast fashion apparel line is a brainchild of Paris based designers Marcella and Lindeberg. Interestingly, both of them have been with William Rast for long.

Aug 14, 2008

Beijing Olympics: And the Gold Goes to Fashion

Last Friday, when the whole world was glued to TV( don't call it an idiot box please, at least for this time) to watch the Olympics opening ceremony live, the people had to go through some strange “fashionable” experiences.

Their mind's inquisitive nature always demanded some explanations in response to what they had been seeing on the screen. Actually, the problem was not with their mind.

Rather, the fashionable dresses representing a plethora of color combination which mirrored the cultural amalgam and versatility of the planet had created an illusion in their minds.

They couldn't make out what they were witnessing in fact. Were they watching a fashion catwalk on the premises of Bird's Nest? Yes...it was of that sort. It was a fresh manifestation of how fashion is overpowering the exotic fields.

That evening, the opening ceremony of the biggest sports gala in the human history so far had provided a gateway to a “sporty” fashion. The real purpose, the games, had been pushed behind the curtains. And the colorful fashion apparel had taken center stage.

However, this marriage of fashion and sports is not a unique ceremony that we would feel like dancing. Because, we have seen a number of sports stars being the promotional campaigners of various famous fashion brands.

What amused most of the people that how the very fashion statement of sports persons had transferred directly from the huge billboards to the playground itself. And, perhaps, they looked better in those fancy dresses than their doctored photos on any fashion magazine's cover. Of course, we love reality.

Though grabbing the maximum number of gold medals always on the mind, most of the countries seemed to have sent their players only as fashion showpieces in order to show their growing prosperity. Probably, they might be thinking that “ fashion makes a nation great.” Here, you may laugh.

Finally, this sporting event will definitely see many records getting broken and made, but for me the record it has made on “fashion” tracks is set to survive for long. Undoubtedly, a record worth a gold medal.

Aug 13, 2008

Woolmark Woos Woolgrowers and Youth With a New Logo

The Australian Wool Industry is set to experience a major facelift and makeover. The wool organization, in order to regain a refreshed momentum in the fashion industry, has decided to replace the 44 year old logo with a curved swirl which represents the head of a ram.

The new logo is believed to draw the attention of the youth and the tired woolgrowers. Please note that the last 4-5 years have seen a huge decline in the production of merino wool. The woolgrowers, around Australia, seemed to have lost their interest in its production.

The chairman of Australian Woolgrowers Association, Martin Oppenheimer looked excited and said, “...what we needed was a launch like this to excite woolgrowers so they know more about the product and have more confidence that there's a strong demand for it.'' Hopefully, the new logo will inject a fresh hope and vigor among those woolgrowers.

On the other hand, the organisation is equally interested to share its pie in the booming fashion apparel industry for youths. The new design of the Woolmark logo will make the youths believe that the use of wool for fashion can be luxurious too, apart from being qualitative. Definitely, the organization has made the logo more standardized and visually attractive.

The youths have been specifically prescribed to use merino woolen sporting gears and other fancy dresses. Interestingly, Australian Wool Innovation chief executive Craig Welsh believed that the new logo would woo the younger generation comprehensively.

He said, “...the younger generations don't know what that quality means. They don't know merino wool can be light, soft and extremely comfortable. It can be used as a luxurious evening wear material or in sporting clothes.''

The logo has got two new labels: Superior Merino and Australian Merino. Though former's use is limited to the production of streetwear for youths, the latter label targets the big players of the fashion world including the fashion retailers and designers. Also, the launching function of the new logo saw the display of Merino evening wear and sportswear. Most profoundly, we too have seen the launch of a new “woolen” era.

Aug 1, 2008

Michelle Obama : The New Icon of Political Fashion











Powerful and sensible dressing styles of politicians' wives have long been a serious weapon to mobilize the gullible voters, especially in the United States. The name Michelle Obama is the latest one in the long list of the politicians who have always seen their wives' power dressing as a useful tool to attract the people( voters!) towards them. They seem to have learnt a lot about fashion from the likes of Kennedys and Clintons.

Though her dressing style has already been hailed as one of the most fabulous one, the latest annual list by Vanity Fair Magazine enlisting the world's best dressed people ranks Michelle Obama as the best dressed women on the planet is icing on the cake.

The appreciation given to Michelle becomes more striking when the names like Kate Middleton, Carla Bruni, Angelina Jolie etc. come but after her name. Astonishingly, the wife of John McCain was completely discarded by the committee. She was termed as “too conventional to be stylish.”

She seems determined enough to leave a mark on the success of her husband Barrack Obama, himself a powerfully dressed politician. He, too, is leaving no stone unturned while utilizing her wife's ultra-modern dressing styles. Undoubtedly, her dressing uniqueness will prove to be the last coffin in the nail to ensure the success towards the prime seat.

In order to raise the success quotient in the political corridors using her striking individual fashion, she enjoys the services of well-known fashion designers. They ensure, by all means, that her fashionable womanhood can be used to set a red carpet for her husband. Therefore, she along with her designers, never misses a chance to promote herself.

Her dynamic attitude is revealed by her big range of apparels of completely different and individual styles. You are not sure what dress you will see her sporting during the next meeting. Definitely, she believes life too has got an axis on which it keeps spinning. In other words she is too versatile, at least in the field of political fashion.

Jul 8, 2008

Ladies Want Their Men to Wear Jewelry

Recent surveys show that not only ladies are spending a lot on jewelries but men too are not lagging behind by much distance in this trend. Men too have started embracing a range of jewelries at a great speed. And it seems, they may throw a nice competition to their women in coming years. And surprisingly, this was accepted by their ladies. Amazingly, they too like it.










The IDEX online survey, few months back, says that about 40 percent of women want their men to wear more than just wedding rings. An overwhelming 62 percent of ladies believe that men's jewelry are attractive and sexy. They revealed the reason behind their preferences. According to them, jewelry give their men “a sign of confidence and success” . They believe jewelry “looks nice against their skin”.

About one fourth ( read 24 percent) of women want their men to wear rings while 15 percent want them to put on neck chains. This is told by an other online survey, conducted by Harris Interactive. The report further says that bracelet for men is liked by 13 percent while 10 percent ladies see pendants more attracting on men. So not surprisingly, the sale of men's jewelry had doubled up touching $6 billion. Unity Marketing's Jewelry and Watch Report revealed this data, only few months back.




This is a sign of how the men's jewelry market will shape up in coming years. The future seems great and promising. That's why the jewelry professionals have started planning new strategies to attract more and more men buying jewelries. This boom in men's jewelry led Unity Marketing President Pam Danziger to say that “jewelry marketers and retailers can't afford to ignore it any longer.” So the time has come for the jewelry traders to sell and design 'male jewelries'.


Jul 7, 2008

Australian Wool Production Set to Experience a Decline in 2008/09

According to the latest updates of the Australian Wool Testing Authority (AWTA) and other reports, the Australian wool production will experience a 4% dive in the 2008/2009 season.

The insuffi
cient rainfall in Eastern Australia and the rising food prices have caused to reduce the sheep population. Therefore,the wool production will see a slight but alarming decline.

The situation c
ould have become worse, had the production of wool not surged moderately in New South Wales and Queensland.

The southern region, the state of Tasmania, Victoria and South Ausaustralian sheep lamb wool industrytralia have entered the new wool season with a below normal autumn rainfall. This has led to an increased sheep slaughtering and exports.

The heightening global food prices have compelled the farmers in Western Australia to go for harvesting extra winter crop.That's why, they have abandoned sheep grazing temporarily.

The production forecast in the fresh season is 385 mkg greasy as compared to 400 mkg greasy in 2007/2008 season. After a detailed survey, a statewise wool production forecast has been issued.





However, the fresh low is just an another chapter in the history of continuously deteriorating Australian wool production.The production has experienced a regular fall in the period of last five years or more.

The following record issued by Australian Wool Innovation Limited will clarify the “falling trend” in the wool production further.









But as a matter of content, the global woolmarket will notice a marginal growth worldwide, according to IMF latest updates. Though it predicts a global slowdown in the world economy, it sees no pitfalls in the wool market and its consumption in the global apparel industry.

The balance will be provided by India and China-the two major exporters of wool apparel to the west. Also they are the biggest buyers of Australian greasy wool.